But what is it good for? – Experiences in Public Outreach of the Göbekli Tepe Project (DAI)

Abstract

With continuing strong popularity of archaeology in public perception, active science communication is more and more recognized as essential tool to not only inform about current research, but to also counter misinterpretation and misuse of archaeological data. Traditional outreach approaches like museums and popular books or articles have been complemented by new digital tools. In a time, in which facts seem to have become negotiable and ‘alternative facts’ can be proposed, pseudoscientific narratives are playing an increasing role in the public discourse on archaeological research – in particular, due to their accessibility in online media. Confronted with a growing public interest and proportionally increasing pseudoarchaeological narratives, we decided to address both in more open formats of science communication for the Göbekli Tepe Project with the creation of a project weblog whose aim it was to engage communication and provide information where the discussion actually was taking place: Online. This paper provides an insight into experiences and impact of nearly three years of science blogging.